Sichuan Airlines Elevates Passenger Experience With Installation Of Panasonic Avionics Corporation's

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5th February 2010, 10:15am - Views: 831





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MEDIA RELEASE PR38178



Sichuan Airlines Elevates Passenger Experience With Installation of Panasonic Avionics Corporation's eX2

IFEC System on A330 Wide-body Aircraft in China


LAKE FOREST, Calif., Feb. 4 /PRNewswire-AsiaNet/ --




the world leader in state-of-the-art in-flight entertainment and communication 

(IFEC) systems, today announced that its eX2 


communications (IFEC) system was installed cabin-wide on Sichuan Airlines'

(http://www.scal.com.cn/ScalB2CWeb) new A330 aircraft to enter into service

on 09 February 2010.


    A significant milestone for both Panasonic and Sichuan Airlines, the eX2

equipped A330 aircraft is the airline's first audio and video on demand

(AVOD)-equipped aircraft. At the same time, Sichuan Airlines is the first

Panasonic customer in mainland China to adopt the eX2 system cabin-wide

onboard. The addition of Panasonic's eX2 IFEC system cabin-wide positions

Sichuan Airlines as an innovator in the Chinese market with strategic,

long-term vision for their IFEC strategy, and provides its passengers with a

superior travel experience.


    The Panasonic eX2 IFEC system provides an exciting, interactive

experience cabin-wide with AVOD at every seat. Sichuan Airlines will have the

ability to offer the ultimate experience and interactive entertainment on

this platform. Panasonic's eX2 IFEC system was developed based on extensive

research and market trends, and can be customized for immediate results and

optimized for long-term value to the airline and its passengers.


    "Panasonic Avionics is proud to welcome Sichuan Airlines as a new

customer," said Paul Margis, Chief Executive Officer for Panasonic Avionics

Corporation. "With the eX2 system, Sichuan Airlines is breaking new ground

and taking their commitment to providing a superior passenger experience to

the next level by offering unprecedented options for China's air travelers to

enjoy in-flight entertainment."


    Sichuan Airlines, headquartered in Chengdu, Sichuan in the People's

Republic of China, operates over 51 aircraft to 50 destinations across the

globe. Based at Chengdu Shuangliu International Airport, Chongqing Jiangbei

International Airport and Kunming Wujiaba International Airport, Sichuan

Airlines has the largest Airbus fleet in southwestern China.


    "Sichuan Airlines' decision to install eX2 in-flight entertainment

cabin-wide represents a very significant and innovative milestone for China,

and makes them an important airline to watch due to their desire to provide

passengers with the latest IFEC interactive experiences the market has to

Industry Aviation Panasonic Avionics Corporation 3 image

offer," said Charles Ogilvie, Executive Director of China for Panasonic

Avionics Corporation. "Sichuan Airline's pioneering spirit sets the stage for

the company's long-term vision for customer satisfaction and growth

opportunities in the region. Panasonic is committed to serving the Chinese

travel market and we're honored to be working with Sichuan Airlines."


    "We chose the Panasonic eX2 system because it has the most innovative

features and the richest functionality that will engage and excite our

passengers," said Lan Xinguo, Chairman for Sichuan Airlines. "By being the

first to install eX2 in mainland China, Sichuan Airlines will certainly

differentiate our brand in China's rapidly growing transportation industry.

We aim to lead our market with passenger satisfaction, and expect that the

addition of Panasonic's eX2 system will create greater customer loyalty for

our airline."


    About Panasonic Avionics Corporation

    Panasonic Avionics Corporation is the world's leading supplier of

in-flight entertainment and communication systems. The company's

best-in-class solutions, supported by professional maintenance services,

fully integrate with the cabin enabling airlines to deliver the ultimate

travel experiences with a rich variety of entertainment choices, resulting in

improved quality communication systems and solutions, reduced time-to-market

and lower overall costs.


    Established in 1979, Panasonic Avionics Corporation, a U.S. corporation,

is a subsidiary of Panasonic Corporation of North America, the principal

North American subsidiary of Panasonic Corporation (NYSE: PC). Headquartered

in Lake Forest, California with over 2,600 employees and operations in 50

locations worldwide, it serves over 200 customers worldwide and provides IFEC

systems on over 3,700 aircraft. For additional information, please visit



    Available Topic Expert(s): For information on the listed expert(s),

click appropriate link.


Neil James




SOURCE:  Panasonic Avionics Corporation


    CONTACT: 

    Theresa Yeoh of Panasonic Avionics Corporation, 

    +1-949-632-1049,

    Theresa.Yeoh@panasonic.aero



Translations:

   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=146699)

   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=146701)





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