Media enquiries: Brian Welch, Executive Director, 0411 501 075
Laura Luvara, Media Adviser, 03 9411 4534, 0466 777 059 lluvara@mbav.com.au
Asher Judah, Campaign Manager 0413 450 254 ajudah@mbav.com.au
media release
8/11/10
‘Is Anybody Listening?’ - Master Builders launches $500,000 Housing Affordability Campaign
The Master Builders Association of Victoria today launched its $500,000 housing affordability
advertising campaign – ‘Is Anybody Listening?’
The two-week campaign will include ads on prime-time television, commercial radio, in the
metropolitan press, on the internet and on motorised ‘Vespa Billboards’.
The campaign aims to promote community activism about Victoria’s worsening housing affordability
crisis.
Association Executive Director Brian Welch said Victorians were fed up with politicians claiming to be
concerned about housing affordability.
“It’s every Victorian’s right to be able to affordably buy or rent a home,” he said.
“Over the past 15 years, Melbourne’s median house price has sky rocketed from $129,000 to
$468,500 – up 263 per cent!
“Unless Victoria’s housing affordability crisis is addressed soon, home ownership will only be a dream
for the wealthy.
“This campaign is a call to action. We are asking Victorians to contact their local politicians and ask
them what they are doing to address the housing affordability crisis.
“We need Victoria’s political parties to develop comprehensive strategies to ensure families are able to
secure their part of the Great Australian Dream.
“The community wants action on Victoria’s deteriorating housing choices – Is anybody listening?”
and the causes of Victoria’s housing affordability crisis.
FAST FACTS
Over the past 15 years:
The median Melbourne house prices has increased from $129,000 to $468,500 – up 263%.
The median Melbourne unit price has increased from $115,000 to $417,300 – up 263%.
The median Melbourne house price has increased from 2.9 times Melbourne’s household
income to 5.8 times.
The size of a typical Melbourne home loan deposit has more than tripled from $12,900 to
$46,850.
The median Melbourne lot price has increased from $55,000 to $179,500 – up 226%.
All statistics courtesy of Victorian Valuer-General, REIA and ABS.
NEWS 
