Pan Pacific And Parkroyal Opens Sixth Global Sales Office To Be Based In Australia

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3rd February 2009, 07:36pm - Views: 1256





Industry Hospitality Pan Pacific Hotels And Resorts; Parkroyal Hotels & Resorts 1 image





Pan Pacific and Parkroyal Opens Sixth Global Sales Office To Be Based in Australia


SINGAPORE, /PRNewswire-Asia-AsiaNet/ --


Louise Barker Appointed As Global Director of Sales For Australia 


    Pan Pacific Hotels and Resorts and Parkroyal Hotels & Resorts announce the opening of

their Global Sales Office in Sydney, Australia.  This is the sixth Global Sales Office for Pan

Pacific and Parkroyal and is part of the strategy to expand the brands' customer relationships

across key source markets. The establishment of this office marks the start of the joint sales

and marketing efforts of both brands in Australia, in line with the newly integrated brand

management framework of Hotel Plaza Group, which now owns and manages these two

well-established brands.


    This new office will give the Group the opportunity to promote Pan Pacific and Parkroyal

hotels, resorts and serviced residences to Australasia travellers and to identify new business

opportunities in this important source market. 


    The Global Sales office in Australia is based in Sydney and is headed by newly appointed

Louise Barker as Global Director of Sales, Australia.  With more than 15 years of hospitality

background with multi-branded hospitality chains, Louise will manage the development and

execution of a strategic sales plan across Australia to promote both Pan Pacific and

Parkroyal.  She will also oversee the management of global corporate accounts in Australia

and the expansion of the corporate and leisure segments while building win-win relationships

with key business partners. 


    "Pan Pacific and Parkroyal are actively expanding in Asia Pacific with Australia being an

important source market.  The Global Sales Office in Australia has a significant role in

showcasing the unique proposition offered by our brands and creating reasons for travellers

to stay at our hotels, resorts and serviced residences.  Sydney is a natural choice for our

sales operations in Australia as it is an international business gateway and a key centre of

commerce in Australia.  Like its sister offices around the world, the new sales office will allow

us to better support global customers at a local level and extend our reach into critical

markets," said Christina Chua, Vice President, Sales for both Pan Pacific and Parkroyal

brands. 


    "We are pleased to welcome Louise Barker on board. Her knowledge of the Australian

market, skills and experience will enhance and complement the strengths of the Global Sales

team.  With a dedicated person in Australia, we will be in a better position to boost sales

revenue, secure a significant share of the market and provide our customers with the

personalised service that we are known for," added by Christina Chua.


    Currently, Pan Pacific and Parkroyal have five other Global Sales Offices in Hong Kong,

London, Singapore, San Francisco and Tokyo. 


    To contact Global Sales Office in Australia, please call: 


    Louise Barker, Global Director of Sales, Australia 

    Tel: 61 (2) 9560 7716

    Fax: 61 (2) 9560 7727

    Email: louise.barker@hpl.com.sg


    About Hotel Plaza Group


Industry Hospitality Pan Pacific Hotels And Resorts; Parkroyal Hotels & Resorts 2 image

    Hotel Plaza Group is a listed hotel subsidiary of Singapore-listed UOL Group Limited, one

of Asia's largest hotel and property companies with a diversified portfolio of investment and

development properties.  Headquartered in Singapore, Hotel Plaza Group owns, manages

and/or operates 33 hotels, resorts and serviced residences with over 10,500 rooms in Asia

and North America. The Group comprises of two acclaimed brands: Pan Pacific(R) and

Parkroyal(R).   Pan Pacific (R) is a leading brand in Asia and the Pacific Rim situated in key

cities of distinguished destinations offering upper upscale accommodations and services.  

Parkroyal(R) is an upscale regional Asia Pacific brand which promises a lifestyle-approach to

hospitality that will leave guests with an experience to remember.  In addition, the Group also

runs the established St. Gregory Spas and the award-winning Si Chuan Dou Hua

Restaurants in Japan, Kuala Lumpur and Singapore.  For more information, visit




    About Pan Pacific Hotels and Resorts


    Headquartered in Singapore, Pan Pacific Hotels and Resorts is a leading hotel

management company in the Pacific Rim and is part of Hotel Plaza Group, the listed hotel

subsidiary of UOL Group, one of Asia's largest hotel and property companies.  Pan Pacific

Hotels and Resorts has been recognised by Cond¨¦ Nast Traveler magazine as one of the 25

hotel companies demonstrating social responsibility and has won esteemed accolades such

as World Travel Awards, AAA Four Diamond Award, Cond¨¦ Nast Gold List and Readers

Choice Awards.  It has a portfolio of 18 hotels, resorts and serviced suites throughout Asia

and North America, with offices in Hong Kong, London, San Francisco, Singapore and Tokyo. 

Pan Pacific Hotels and Resorts is a founding member of the Global Hotel Alliance.  For more

information, visit http://panpacific.com .


    About Parkroyal Hotels & Resorts


    Headquartered in Singapore, Parkroyal Hotels & Resorts is part of Hotel Plaza Group, the

listed hotel subsidiary of UOL Group Limited, one of Asia's largest hotel and property

companies.  It has a portfolio of seven hotels and service residences in Asia Pacific with

Global Sales Offices in Hong Kong, London, San Francisco, Singapore and Tokyo.  For more

information, please visit http://parkroyalhotels.com .


    Media Contact:


     Pan Pacific Hotels and Resorts / Parkroyal Hotels & Resorts

     Frances Koh

     Brands Manager

     DID:   +65-6622-2311

     Tel:   +65-6622-2300

     Fax:   +65-6334-8552

     Email:

frances.koh@hpl.com.sg




SOURCE: Pan Pacific Hotels and Resorts; Parkroyal Hotels & Resorts





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